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Data is now the lifeblood of almost every type of business you can think of, helping to improve efficiency, enhance customer experiences, guide better decision-making, or support stronger employee productivity. No wonder, then, that the global big data analytics market is set to be worth more than $105 billion by 2027.  But despite the importance...

Analytics is proving increasingly instrumental to modern business, because of the competitive advantage it can help generate. By replacing guesswork with hard, data-driven facts, businesses can develop more informed strategies, connect with customers better, improve their productivity, and find efficiencies that save time and reduce costs.  Realising these benefits requires high data literacy, but many...